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In: aquaculture, Atlantic salmon, Bret Shaw, consumer opinion, Emma Wiermaa, Greg Fischer, Kristin Runge, NADF, RAS-N, saprolegnia, saprolegniasis, social science, UWSP NADF

Two Sea Grant-funded aquaculture studies have borne fruit with new publications. One aids the growing industry surrounding Atlantic salmon raised in land-based recirculating aquaculture systems (RAS). The other looks at Wisconsin residents’ views of aquaculture (often called fish farming) and related public policy.

Both tie in with the broader goals of Wisconsin Sea Grant and the National Sea Grant Office in terms of supporting a sustainable, domestic supply of fish and seafood and closing the trade gap in this sector of the economy.

In this 2018 photo, Greg Fischer and Emma Wiermaa handle a fish at the University of Wisconsin-Stevens Point Northern Aquaculture Demonstration Facility, located in Bayfield. (Photo: Narayan Mahon)

The Atlantic salmon paper appears in the June/July issue of Aquaculture Magazine (Vol. 46, No. 3). Its authors are Greg Fischer, Emma Wiermaa, Chris Good, John Davidson and Steve Summerfelt. Fischer and Wiermaa are based at the University of Wisconsin-Stevens Point Northern Aquaculture Demonstration Facility (NADF). Located in Bayfield, NADF is a frequent partner with Wisconsin Sea Grant and Wiermaa’s position as an aquaculture outreach specialist and research associate is co-supported by Sea Grant.

The Aquaculture Magazine article looks at some of the issues affecting the growing of the land-based salmon industry in the U.S., such as saprolegniasis (commonly called “fungus”), which can affect both farm-raised and wild fish. (For more information, see our previous story here.)

The piece also looks at methods for preventing “off flavor” in the fish. Often described as a musty or earthy taste, it can be off-putting for consumers.

Fischer, Wiermaa and their collaborators are also participants in a broader initiative funded by the National Sea Grant Office called RAS-N, for Recirculating Aquaculture Salmon Network. A large-scale effort between three Sea Grant programs—Wisconsin, Maryland and Maine—and numerous private and nonprofit research entities, RAS-N aims to support the growth of sustainable, land-based salmon production in the United States. That collaboration kicked off with a December 2019 meeting in northern Wisconsin.

The second paper hot off the digital press, so to speak, springs from social science research conducted by Bret Shaw, Kristin Runge, Laura Witzling, Shiyu Yang, Chris Hartleb and Deidre Peroff. On June 16, it was published online in the journal Environmental Communication.

The paper focuses on insights gleaned from a survey of 3,000 randomly selected Wisconsin households. While consumer views on aquaculture have been widely studied in Europe, the topic has received less attention in the U.S. The team looked at emotions and opinions about Wisconsin aquaculture—which, they found, were generally favorable among those surveyed.

The team also looked at predictors of support for environmental policy in nuanced situations: individuals may want policy to help an industry grow, to regulate it, or both at the same time.

The paper, “Predictors of Environmental Policy Support: The Case of Inland Aquaculture in Wisconsin,” may be found online.

Original Article

Blog – Wisconsin Sea Grant

Blog – Wisconsin Sea Grant

https://www.seagrant.wisc.edu/blog/findings-from-aquaculture-projects-published/

Jennifer Smith

On:
In: aquaculture, Bret Shaw, fish farming, Kristin Runge, Wisconsin Aquaculture Association

When you picture farming in Wisconsin, you might think first of dairy cattle or vegetable crops. But aquaculture, or fish farming, is also an important part of Wisconsin’s ag economy.

As one speaker—Todd Kalish of the Wisconsin Department of Natural Resources—pointed out at the Wisconsin Aquaculture Association’s annual conference earlier this month, fish farming represents $21 million in economic activity for our state and 500 jobs. Among Midwestern states, Wisconsin is home to the highest number of aquaculture operations.

Before the COVID-19 pandemic brought business travel to a halt for many, the Wisconsin Aquaculture Association (WAA) held its annual meeting March 6-7 in Marshfield. Wisconsin Sea Grant co-sponsored the conference, reflecting the importance the National Sea Grant Office places on developing sustainable, domestic aquaculture.

The theme of this year’s WAA conference was “Diversifying Our Markets.” As the organization’s president, Bill West of Blue Iris Fish Farm, noted, a lot of farmers love growing things, but find that marketing is not their strong suit or passion. As a result, several sessions were designed to help farmers think creatively about how to connect with consumers.

Bret Shaw presents Sea Grant-supported research on needs and opportunities faced by Wisconsin fish farmers. (Photo: Jennifer Smith)

University of Wisconsin-Madison researchers Bret Shaw and Kristin Runge presented their Wisconsin Sea Grant-funded research over several sessions. They undertook a multi-part project that looked at how fish farmers perceive their industry, and what their needs and opportunities are; what Wisconsin consumers think about farm-raised fish; and how people respond to social-media messaging about farmed fish.

Although not present at the conference, collaborators in this work included Shiyu Yang, Laura Witzling, Chris Hartleb and Deidre Peroff. You can find full reports on the work done by this team online (see “Aquaculture in Wisconsin: Results from a Statewide Survey of Fish Farmers” and “Consumer Attitudes Toward Wisconsin Farm-Raised Fish: Public Opinion and Marketing Recommendations.”)

Other sessions covered public-private partnerships related to fish stocking, the latest research from the University of Wisconsin-Stevens Point Northern Aquaculture Demonstration Facility, fish health and biosecurity, yellow perch research at the University of Wisconsin-Milwaukee, workforce development and more.

Rainbow trout served at lunch came from Silver Moon Springs Farm in Elton, Wisconsin. (Photo: Jennifer Smith)

Of course, it’s not an aquaculture conference without getting to taste the fruits of Wisconsin farmers’ labors. In addition to the traditional “Taste of Wisconsin” evening social highlighting local products, Friday’s lunch—while attendees heard from National Aquaculture Association President Paul Zajicek—was a tasty and healthy plate of rainbow trout from Silver Moon Springs Farm in Elton, Wisconsin.

Original Article

News Releases – Wisconsin Sea Grant

News Releases – Wisconsin Sea Grant

https://www.seagrant.wisc.edu/news/wisconsin-fish-farmers-boost-marketing-savvy/

Jennifer Smith